GDPR Privacy Policy

Introduction
Welcome to MyLifeMe.co.uk (“MyLifeMe”, “we”, “us”, or “our”).
We are committed to protecting your privacy, especially given the sensitive nature of mental and emotional well-being.
This Privacy Policy explains what data we collect, how we use it, how we protect it, and your rights under UK GDPR.

Data Controller
The Data Controller responsible for your personal data is:
MyLifeMe - Company number: 13515951
Contact: [email protected]

What Data We Collect
We collect only the minimum data required to provide our services. This includes:
• Email address (required to create an account and send optional wellbeing reminders).
• Login credentials (encrypted).
We do NOT collect: names, addresses, phone numbers, financial information, or any user-created emotional well-being content.
We never store the responses generated during your use of MyLifeMe — all content is processed in real time and not retained.

Lawful Basis for Processing
Under UK GDPR, we process data under the following lawful bases:
• Consent – sending wellbeing check-in emails.
• Contract – enabling login, account functionality, and platform access.
• Legitimate Interest – security, fraud prevention, and essential cookies required for site operation.

How We Use Personal Data
We use your personal data only for:
• Creating and maintaining your account
• Sending optional wellbeing reminders (email)
• Ensuring site security and functionality
We do NOT use your data for advertising, profiling, behavioural analysis, or sharing with third parties.

Data Sharing & Third Parties
We do not sell, rent, or disclose personal data to third parties.
However, we do use essential service providers (data processors) such as:
• Secure web hosting
• Email delivery providers
These providers operate under GDPR-compliant Data Processing Agreements and cannot use your data for their own purposes.

Cookies
MyLifeMe uses cookies to ensure secure and functional operation of the site.
Types of cookies used:
• Essential cookies – required for login, security, and core functionality.
• Optional cookies – used only if explicitly consented to by the user (e.g., analytics).
Users may decline non-essential cookies at any time through the cookie banner or browser settings.
Full details are available in our Cookie Policy.

Data Retention
We retain personal data only for as long as your account remains active.
• If you delete your account, all personal data is erased immediately from active systems.
• Backup deletion occurs within 30 days as part of our secure rotation process.
Security Measures
We use industry-standard security measures, including:
• Encrypted data transmission (HTTPS)
• Encrypted password storage
• Restricted access controls
• Routine security monitoring
We minimise data collection to reduce risk and enhance user safety.

Your Rights Under UK GDPR
You have the right to:
• Access your data
• Rectify inaccuracies
• Erase your data
• Restrict processing
• Object to processing
• Request data portability
• Withdraw consent at any time
• File a complaint with the Information Commissioner’s Office (ICO)

How to Exercise Your Rights
You may amend or delete your data at any time through your account settings.
To erase all data:
1. Go to Your Privacy
2. Select “Begin Erasure Process”
3. Confirm via email link
Alternatively, email [email protected] for assistance.

Policy Updates
We may update this Privacy Policy as needed.
If significant changes occur, we will notify users via the site or email.
Your continued use of MyLifeMe constitutes acceptance of the updated policy.

External Links
MyLifeMe may contain links to third-party websites.
We are not responsible for the privacy practices or content of external websites and encourage users to review their privacy policies.